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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. Which statement should a sales representative listen for when positioning IBM Cognos BI to an executive in sales or marketing?

A) It is difficult to see into the overall performance of the supply chain.
B) We are forced to be reactive, not proactive, to critical business situations.
C) New BI solutions are difficult to integrate with existing systems.
D) We do not have the relevant data to make decisions on recruitment.

2. An existing Cognos BI customer has applications that depend on a previous version of Cognos (Series 7). They wish to migrate to IBM Cognos BI.
Which product most resembles their previous version and is likely to provide them with the easiest migration?

A) Controller
B) PowerPlay
C) Business Insight Classic Mode
D) TM1

3. According to studies by IBM and Gartner, what do CIOs list as their number one concern?

A) Compliance
B) Risk management
C) Mobility solutions
D) Business analytics

4. A current IBM Cognos BI customer wants to add scenario modeling and forecasting capabilities to their environment. Many of their business users prefer to work in Microsoft Excel.
Which product should the sales representative recommend?

A) IBM SPSS
B) IBM OpenPages
C) IBM Cognos TM1
D) IBM Cognos Controller

5. Which feature of IBM Cognos BI is designed to meet the specific demands of business analysts?

A) Simplified ad hoc reporting
B) Portal integration
C) Active Report
D) Data exploration for multiple dimensions and hierarchies

Solutions: