[Jun-2025] The Best CX Marketing 1Z0-340-24 Professional Exam Questions
Try 100% Updated 1Z0-340-24 Exam Questions [2025]
NEW QUESTION # 59
To set up a new SFTP connection in Eloqua, you need to __________.
Response:
- A. Create a new data Import via the Data Import and Export settings, then configure the Server URL making sure you install the relevant SSL certificate.
- B. Create a new data Import via the Data Import and Export settings, then configure the Document Root, Username, and Password
- C. Create a new data Import via the Data Import and Export settings, then configure the Server URL, Username, and Server Port. The user will be prompted for password on each upload.
- D. Create a new data Import via the Data Import and Export settings, then configure the Server URL, Username, and Password.
Answer: A
NEW QUESTION # 60
An integration updates a custom data object that uniquely maps to contacts within Eloqua using an email address. When net-new contacts are created via the integration, the contact is created with the accurate field values. However, subsequent updates to mapped fields of the custom object records are NOT reflected on the contact.
What is the cause of this? (Choose the best answer.)
- A. You cannot update field values on the contact table from a custom object record.
- B. The "Save to Contact Table" processing step within record services is NOT enabled.
- C. The field mapping within the custom object is configured incorrectly.
- D. The "Update Existing Record or Data Object" processing step within services is NOT enabled.
Answer: C
NEW QUESTION # 61
Which three are examples of data sources for Listener feeders in Program Canvas? (Choose three.)
- A. pulling contacts into a program that opened a specific email at least three times
- B. pulling contacts into a program when a contact is created
- C. pulling contacts into a program with unsubscribes in the last 24 hours
- D. pulling contacts into a program when their lead score changes
- E. pulling contacts into a program when they respond to a campaign
Answer: C,D,E
NEW QUESTION # 62
Which client-requested scenario is NOT possible to configure natively within an Update Rule in Eloqua?
- A. the contact's Job Role contact field with the value listed in the Role field of a linked custom object record
- B. the contact's Job Role contact field with a static value based on the value within their Title field
- C. the contract's Job Role contact field with the value listed within the contact's Title field
- D. the contract's Job Role contact field with the value matched to the Contact's Title field within a lookup table
Answer: B
NEW QUESTION # 63
What occurs after a campaign reaches its end date? (Choose the best answer.)
- A. The campaign becomes read-only, and campaign activity is tracked for another 12 months.
- B. The campaign becomes read-only, and campaign activity is no longer tracked.
- C. The campaign returns to draft mode, and users can reactivate it after changing the end date to a later date.
- D. The campaign continues to flow contacts through until it is manually deactivated by a user.
Answer: A
NEW QUESTION # 64
Under which circumstances would Eloqua consider an email address soft-bounced?
- A. The recipient's inbox is full.
- B. There were three unsuccessful send attempts in 12 months.
- C. The recipient marked the email as spam.
- D. The email address is invalid.
Answer: A
NEW QUESTION # 65
After a Data Import has been created and saved, which two import settings can be modified? (Choose two.)
- A. Import Name
- B. Priority Source
- C. Import Purpose
- D. Schedule
Answer: B,D
NEW QUESTION # 66
While using the Contact Washing Machine app for a data normalization project, which action would allow you to combine the value from two separate fields into one? (Choose the best answer.)
- A. Replace
- B. Lookup
- C. Math
- D. Compost
Answer: B
NEW QUESTION # 67
Which levels of settings can be used to manage contact permissions and preferences?
- A. email defaults and signature rules
- B. email footers and confirmation pages
- C. global subscribe and email groups
- D. contact-level security and email groups
Answer: D
NEW QUESTION # 68
Which two features does the Eloqua landing page Design Editor provide for forms? (Choose two.)
- A. The form's styling, such as field spacing and background color, can be customized in the Design Editor to match your landing page.
- B. The Design Editor allows users to configure forms with an upload feature for contacts to upload files when submitting a form.
- C. Form fields, picklist values, prepopulation, and validation rules are configured in the Design Editor after adding the form to the Landing page.
- D. Existing Eloqua forms brought into the responsive editor will be automatically responsive.
Answer: A,D
NEW QUESTION # 69
Which is a component of a standard CRM integration?
- A. the creation of new accounts in CRM
- B. the automatic creation of a sales user in Eloqua
- C. the creation of new contacts in Eloqua
- D. the automatic sync of Eloqua Lead Score changes in CRM
Answer: D
NEW QUESTION # 70
Your client would like to hold contacts until they open an email, and then send another follow-up immediately after they open it. If the contacts do not open the email, they would like to wait two weeks and then send them to a different campaign.
How would you advise they configure this in the Campaign Canvas? (Choose the best answer.)
- A. Send contacts to a Program Canvas in order to send a follow-up email and disable the Campaign Canvas.
- B. Add an evaluation period on the decision step of "Did contacts open email?" with an evaluation period of two weeks.
- C. Send all Contacts to the email step and use Scheduling settings to determine when to send the email.
- D. Hold all contracts in a two-week step and then determine which action should occur next with a decision step of "Did contacts open email?".
Answer: C
NEW QUESTION # 71
Your client wants to add a Preference Center page to their main website. What do you recommend?
Response:
- A. Link directly to the Eloqua Subscription Management page from the client's website.
- B. Configure the Eloqua Subscription Management page to allow for external access.
- C. Add the Eloqua Subscription Management form code to the page on the client's website.
- D. Build an Eloqua form for the client's website with processing steps to manage visitor preferences.
Answer: D
NEW QUESTION # 72
Which two roles are recommended to attend the entire onsite portion of SmartStart? (Choose two.)
- A. Eloqua Marketing Managers
- B. Eloqua Power users
- C. Eloqua Sales Users
- D. Eloqua Administrators
- E. Eloqua Executive Sponsors
Answer: B,E
NEW QUESTION # 73
Which report option will allow you to access a prebuilt report's prompts and run the report? (Choose the best answer.)
- A. Properties
- B. Schedule
- C. Add to Favorites
- D. Edit
- E. Open
Answer: B
NEW QUESTION # 74
In which two ways can you create a view within Eloqua to show select contact field and account field values together? (Choose two.)
- A. Create a custom contact report within Insight, pulling in attributes from the account table
- B. Choose "View Account Details' within the settings of a shared list containing the contacts you chose
- C. Within the "Fields and View" window, you can link a contact view with an account view that will show both field sets when selected.
- D. Within the "Fields & View" window, you can create a customized view containing both contact and account fields.
Answer: C,D
NEW QUESTION # 75
Which three factors negatively affect an IP address' sender reputation? (Choose three.)
- A. lists of active contacts
- B. spam complaints
- C. inconsistent send volumes
- D. high engagement
- E. recycled spam trap
Answer: A,B,D
NEW QUESTION # 76
You are creating a prompted report to be sent on a schedule by an Insight Agent?
What type of filter do you need to create?
- A. scheduled filter
- B. prompted filter
- C. named filter
- D. inline filter
Answer: B
NEW QUESTION # 77
How do you define a sender's mailing IP reputation?
- A. the value put on the email recipients' well-received comments from the message content
- B. a measure of the sender's mailing deliverability, based on complaints, blacklisting, bouncebacks, and spam
- C. a score based on how many people "liked" the sender on Facebook and clicked through to the landing
- D. the number of email recipients that do NOT unsubscribe from emails and update their email preferences
Answer: B
NEW QUESTION # 78
When performing Email Marketing configuration, which two items should be provided? (Choose two.)
- A. a subscription management option
- B. list of additional websites to track
- C. lists of bouncebacks, unsubscribes, contacts not in CRM and competitor domains
- D. list of processing steps after a form is submitted
Answer: A,D
NEW QUESTION # 79
Which is NOT a good use case for email groups? (Choose the best answer.)
- A. limiting the frequency of emails
- B. supporting different organizations
- C. enabling Sales with custom Engage templates
- D. managing different content types for email
Answer: A
NEW QUESTION # 80
You are configuring a promotional email group for Marketing's subscriber-based quarterly newsletter called "The Edge".
How should you configure this email group? (Choose the best answer.)
A)
B)
C)
D)
- A. Option A
- B. Option B
- C. Option D
- D. Option C
Answer: B
NEW QUESTION # 81
You have a large list of opt-out requests that were collected via the corporate website before Eloqua was implemented.
Why is it important to upload those contacts using the import purpose of "Unsubscribe"? (Choose the best answer.)
- A. to ensure the email addresses will not receive promotional emails, but that they still receive transactional emails
- B. to ensure the email addresses are in the Unsubscribe table, but not in the Contact table
- C. to ensure the email addresses are added to the Excluded Domains
- D. to ensure the email addresses are added to the Master Exclude
Answer: B
NEW QUESTION # 82
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