Exam Name: Salesforce Media Cloud Consultant Exam
Certification Provider: Salesforce
Corresponding Certification: Salesforce Consultant
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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Advertising Sales Management | 25% | - Manage accounts, advertisers, agencies and partners - Product catalog, inventory and ad space configuration - Proposal creation, pricing, contracts and fulfillment |
| Industries CPQ, CLM and Order Management | 20% | - Order capture, fulfillment and delivery - Contract lifecycle management and compliance - Configure, price and quote media offerings |
| OmniStudio Implementation | 15% | - Design digital experiences with OmniScripts and FlexCards - Integrate processes across channels |
| Media Cloud Fundamentals | 20% | - Integration with Salesforce platform and external systems - Overview of Media Cloud for media and entertainment industry - Core architecture, components and data model |
| Subscriber Lifecycle Management | 20% | - Subscriber acquisition, onboarding and retention - Subscription products, billing and renewals - Audience segmentation and personalization |
Salesforce Media Cloud Consultant Sample Questions:
A media cloud customer has a requirement of showing different fields to different groups of users so that confidentiality of information is maintained. For example, business unit A users cannot view quotes of business unit B and vice versa. However, both business units are supported by a single operations team who need to see both quote types. Managers need to be able to view and edit records of their team members.
Which three sharing and visibility settings are relevant for consideration in this scenario?
- A. field level security
- B. sharing group
- C. sharing rules
- D. organization wide default
- E. enterprise territory management
Correct Answer: A,C,D 🗳️
Explanation: Only visible for ExamcollectionPass members. You can sign-up / login (it's free).
Which two solutions should a consultant recommend to a client who wants to integrate with an ad server other than google ad manager (GAM) to create an ad campaign?
- A. use the out of the box marketing cloud intelligence connector
- B. use the out of the box ad server integration
- C. create a custom integration procedure to integrate with the ad server
- D. create a custom solution using apex code
Correct Answer: C,D 🗳️
Explanation: Only visible for ExamcollectionPass members. You can sign-up / login (it's free).
A media publisher is using advertising sales management to manage their b2b ad sales business using google ad manager. A consultant added a new placement on an existing media plan. When adding the new placement, the media plan remains in an inactive state in GAM. What should the consultant do to clear the inactive state after adding the new placement?
- A. delete and add the placement again in ASM
- B. add the creatives to the line items in GAM
- C. delete and create the media campaign again in asm
- D. override creative settings in GAM
Correct Answer: B 🗳️
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Apublishing company has been using media cloud decides that thhey want to use marketing cloud intelligence for analytics. However, there is an outh 2.0 authentication issue when attempting to set up data stream setup in marketing cloud intelligence. Where should a consultant go within Salesforce to ensure that the settings in marketing cloud intelligence are set up correctly?
- A. custom metadata
- B. named credential
- C. connected app
- D. aut.Provider
Correct Answer: B 🗳️
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Asales executive needs to select product attribute values during proposal line item creation, such as rate type, skippable, etc. , apart from various sObject field values, such as product Name, Ad Space Format, etc. The base price of the line item depends on these values, including product attribute value selection, and itrequires attribute-based pricing enablement. Which pricing interface implementation needs to be activated?
- A. PricingPlanService
- B. PricingRulesImplementation
- C. DefaultPricingImplementation
- D. PricingElementServiceImplementation
Correct Answer: B 🗳️
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