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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. What is NOT one of the many mobile platforms supported with a native IBM Cognos BI application?

A) HP webOS
B) Windows Mobile
C) Apple iOS
D) BlackBerry OS

2. A company is looking to improve their team decision-making through collaboration and collective intelligence.
Which feature of IBM Cognos BI best meets this requirement?

A) IBM SPSS integration
B) IBM Connections included
C) IBM OpenPages integration
D) Active Report authoring

3. Which statement should a sales representative listen for when positioning IBM Cognos BI to an executive in sales or marketing?

A) It is difficult to see into the overall performance of the supply chain.
B) We are forced to be reactive, not proactive, to critical business situations.
C) New BI solutions are difficult to integrate with existing systems.
D) We do not have the relevant data to make decisions on recruitment.

4. What is NOT a specific need that marketing teams have for IBM Cognos BI?

A) To know the effectiveness of their campaigns.
B) To design and automate demand generation campaigns.
C) To gain visibility into the sales pipeline on opportunities created through demand generation.
D) To analyze and allocate marketing resources across channels.

5. Which statement is NOT true about enterprise organizations and business intelligence (BI)?

A) BI is relevant to most users in an enterprise organization.
B) Most enterprise organizations have some form of BI or reporting already.
C) Every enterprise organization has budget for a more effective BI solution.
D) Every enterprise organization has a need for BI.

Solutions: