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Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. The marketing team you consult with wants to assign prospects to a sales user when the prospects meets at least one of the following criteri A. * Successfully complete a "Request a Quote" form, OR * Has a score above 175 and a grade above B+ Which assignment model will best achieve their goals?

A) Automation rule match All
B) Completion Action
C) Automation rule match Any
D) Page Action

2. LenoxSoft has a large database of leads and contacts in Salesforce. These leads and contacts contain information stored in custom fields. They have not imported these leads or contacts into Marketing Cloud Account Engagement or set up any custom fields in Marketing Cloud Account Engagement.
What should their first step in Marketing Cloud Account Engagement?

A) Manually create and map custom fields in Marketing Cloud Account Engagement.
B) Import leads and contacts from Salesforce into Marketing Cloud Account Engagement.
C) Enable custom field creation via the Salesforce Connector.
D) Import .CSV file containing custom field data into Marketing Cloud Account Engagement.

3. When you go to View HTML code section at selected Form record you can only see the iframe tag

A) True
B) False

4. "A user imported a CSV file of 100 prospects into Marketing Cloud Account Engagement to perform a mass update on the Country field. When the import completed, they noticed only 90 prospects were updated.
Which two reasons could explain why the remaining 10 prospects were not updated?
Choose 2 answers

A) The Country field has validation enabled and the updated field values did not match existing values.
B) The user who performed the import is not the assigned user listed on the remaining prospects.
C) The remaining prospects are in the Recycle Bin and the user did not select to undelete them.
D) The remaining prospects' email addresses contained domains from free ISPs such as Yahoo and Google.

5. If someone opt-out's do we need to delete this Prospect record?

A) False. It is restricted by law not to email them, but we still can track the activity
B) Yes, it is restricted by law

Solutions: