SAP C-C4HMC92 Exam Description:
The "SAP Certified Technology Associate - SAP Marketing Cloud (1902) Implementation" certification exam validates that the candidate possesses the fundamental and core knowledge required of the technology consultant profile. This certification proves that the candidate has an overall understanding and in‐depth technical skills to participate as a member of an SAP Marketing Cloud project team in a mentored role. This certification exam is recommended as an entry level qualification.
SAP C-C4HMC92 Exam Syllabus Topics:
| Topic | Details |
|---|
| Topic 1 | - Explain the concepts of Best Record
- Explain the concept of campaign categories and their actions
|
| Topic 2 | - Explain the benefits of the behavior insight application
- Outline the options for extensibility
|
| Topic 3 | - Marketing objects lifecycle management
- process of budget planning
- Score Builder capabilities
|
| Topic 4 | - Concept of user and role management
- Explain the concept of re-marketing scenarios
|
| Topic 5 | - Explain the process of defining a new lead stage
- Additionally Know how to monitor integration errors
|
| Topic 6 | - Possibilities of creating personalized campaign content
- Outline the offer recommendations, product recommendations
|
| Topic 7 | - Set up the recommendation models and use the recommendations
- Explain the technical foundation of segmentation
|
| Topic 8 | - Explain the option for anonymizing contact information
- Data replication between SAP Marketing Cloud and SAP Cloud for Customer
|
| Topic 9 | - Personalize segmentation for webshop scenario
- BusinessObjects Cloud related analytics
|
| Topic 10 | - Benefits of white space analysis, the capabilities of the Marketing Executive Dashboar
- Explain the data model and how to enhance the data model
|
Reference: https://training.sap.com/certification/c_c4hmc92-sap-certified-technology-associate---sap-marketing-cloud-1902-implementation-g/
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SAP Marketing Cloud Implementation Certification Exam Details:
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